Media / blog

Top Topic in Hong Kong at the Global Footwear Retail Conference: China e-Commerce




Export Now CEO Frank Lavin addresses an audience of footwear industry leaders at Global Footwear Retail Conference 2015


China e-commerce and the increasing presence of global footwear brands in this space was discussed at the Global Footwear Retail Conference this week in Hong Kong. READ MORE »

Posted on April 2nd, 2015 under Announcements, Events, Featured.

Happy New Year from Export Now

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2014 saw some fantastic changes for both Export Now and China e-commerce in general. China e-commerce in 2014 we saw the number of online shoppers grow by 19%, and B2C sales increase by 60%. Predictions for 2015 have the number of online shoppers increasing by over 16%, and B2C sales increasing by over 30%, making China e-commerce sales 20% larger than the U.S. market is forecast to generate.READ MORE »

Posted on January 7th, 2015 under Announcements, Featured.

CNBC Interviews Export Now CEO on Alibaba’s Recent IPO

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In an interview on CNBC’s “Capital Connection”, Export Now CEO Frank Lavin discusses how Alibaba opened the door to China’s booming e-commerce market.


Posted on September 24th, 2014 under Press Releases.

China Daily: Alibaba Makes IPO History, Opens New E-Commerce Chapter (Export Now CEO Quoted)


China Daily highlights Alibaba’s success and global expansion plans, including their recent IPO.  Alibaba’s Tmall is featured as the channel of choice for Western businesses that want to reach Chinese consumers.

Click here for China Daily’s full article.

Posted on September 22nd, 2014 under Announcements, Press Releases.

Financial Times: Export Now Plays to China’s Booming E-Commerce Market

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September 18 (Financial Times)– When the US National Football League hit a snag sending equipment to amateur American football teams in China two years ago, it approached a Chinese-speaking former top US commerce department official for help.

For the full article, click here

Note: Requires subscription to Financial Times

Posted on September 19th, 2014 under Announcements, Asia Growth, Global E-Commerce, Press Releases.

Export Now Launches Flagship Online Store for Crucial in China

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AKRON, Ohio, July 22, 2014 /PRNewswire/ — Export Now, which helps U.S. companies reach Chinese consumers, announced today the opening of a new Crucial(R) online store in China. Export Now facilitates sales of U.S. consumer products on (, China’s leading e-commerce business-to-consumer platform with over 500 million registered customers.

The new Crucial store is directly accessible on Tmall at, or via, and offers a wide range of computer memory upgrades (DRAM) and solid state drives (SSDs). Chinese consumers can use the Crucial Memory Selector tool to match their system’s make and model to a list of compatible upgrades.

“Crucial launched its first online store in the U.S. over 17 years ago, so we’re no stranger to the world of e-commerce. However, this is our first direct online presence in China,” said Roddy McLean, Crucial’s Worldwide E-Commerce Marketing Manager. “With help and guidance from Export Now to launch the store, we now have access to the largest consumer market in the world. We’re excited about this opportunity to see our brand develop and grow in China over the coming years.”

Export Now founder and Chief Executive Officer Frank Lavin said his company’s e-commerce business model accelerated Crucial’s ability to reach Chinese consumers.

“It is gratifying to help bring Crucial products to Chinese consumers,” Lavin said. “Competing in China may be the biggest challenge today for U.S. businesses, and Crucial is taking a bold step to reach the Chinese market. Adding it to the list of companies Export Now is working with expands the range of consumer products we help sell in China.”

About Export Now

Export Now helps U.S. consumer product companies sell online in China by removing the barriers to exporting and marketing — regulations, logistics, financial settlement — and operating a Chinese language e-commerce store to sell the products directly to Chinese consumers. Export Now distributes products through stores on Chinese e-commerce sites and The company currently supports 110 brands from the United States and around the world. For more information or to sign up, visit

About Crucial

Crucial is a global brand of Micron Technology, Inc. Crucial products include award-winning solid state drives (SSDs) and DRAM for more than 50,000 desktops, laptops, servers, workstations, and other systems. Crucial products are available worldwide at leading retail and e-tail stores, commercial resellers, and system integrators who can be found at For more information or support, visit

About Micron

Micron Technology, Inc. is one of the world’s leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets a full range of DRAM, NAND and NOR flash memory, as well as other innovative memory technologies, packaging solutions and semiconductor systems for use in leading-edge computing, consumer, networking, embedded and mobile products. Micron’s common stock is traded on the NASDAQ under the MU symbol. To learn more about Micron Technology, Inc., visit

Posted on July 25th, 2014 under Announcements, Press Releases.

Export Now hosted webinar with Internet Retailer

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Chinese e-Commerce: How to Win in the World’s Largest Consumer Market

Perhaps the most exciting development in e-commerce today is the rapid emergence of China and the growing success of U.S. companies in China e-commerce. China boasts:

• The largest e-commerce market in the world (Yes, bigger than the U.S.), with annual sales of over USD 213 billion.

• USD 539 billion in expected annual e-commerce sales by 2015

• Over 500 Million registered users on its largest e-commerce platform (that’s more than double Amazon’s users!)

• Massive growth potential– e-commerce in China only has a penetration rate of 45.8%, and continues to grow at nearly 10% per year.

It should be no surprise that leading U.S. consumer brands like Nike, Disney, and Apple are enjoying record results in this important market. Now, you no longer have to be a Fortune 500 company to use e-commerce to enter China quickly and simply.

So how do these companies do it? In this webinar, former Undersecretary of Commerce for International Trade and Export Now CEO, Frank Lavin and Export Now COO, Ozan Gursel discussed practical steps mid-tier companies can take to sell online in China.

On this webinar you will learn:

• How to evaluate if your product might be successful in China

• What China strategy is right for you

• How to overcome barriers to entry, such as customs clearance and trademark requirements

• How best to tackle e-commerce store setup and order fulfillment

• How a turn-key outsourcing solution means your company can have a full-fledged e-commerce store in China without any personnel in the country

Posted on July 21st, 2014 under Events, Press Releases, Resources.

VIDEO: CEO Frank Lavin’s talk at the Institute of World Politics


Discussing China’s rise to power and its impacts on global security, the global economy, and its own political system, Export Now CEO and former Ambassador Frank Lavin shares his thoughts on China’s evolving attitudes towards international relations. Also covered are his thoughts on Sec. John Kerry and Sec. Jack Lew’s recent official China visit, as well as as the implications of Chinese President Xi Jinping’s recent official visit to South Korea ahead of his trip to North Korea.


(Event summary on the Institute of World Politics’ website)

Posted on July 11th, 2014 under Events, Press Releases.

Bloomberg BusinessWeek interviews Export Now CEO Frank Lavin on Recent China Talks


July 9 (Bloomberg) –- Export Now CEO Frank Lavin discusses the significance of the annual U.S.-China talks taking place in Beijing and what he thinks will be accomplished with Angie Lau on Bloomberg Television’s “First Up.” (Source: Bloomberg)

Click here to see video of Frank Lavin’s comments to Angie Lau on Bloomberg Television

Posted on July 9th, 2014 under Press Releases.